-The company TIME WARNER, How Time Magazine has adapted from print to digital print, how this influential magazine affects society and it's consumers, the history of Time Magazine, distribution, marketing, ownership/influence, etc.
SUMMARY:
The ownership history of TIME magazine is complex, according to this source.
CITATION:
McDuling, J. (2012, June 4). The ridiculously convoluted ownership history behind Time magazine. Retrieved November 27, 2014, from http://qz.com/215775/the-ridiculously-convoluted-ownership-history-of-time-magazine/
Time, volume 1, issue 1, picturing then-House Speaker Joseph Gurney Cannon
SUMMARY: TIME magazine has been involved in numerous corporate transactions since being founded in the 1920's. These transactions reflect the transition from media in print to digital media.
IMPORTANT QUOTES: "In 1995, Time bought out Turner Broadcasting System, the owner of CNN, which was controlled by the billionaire Ted Turner".
"In 2000, right at the peak of the tech bubble, Time agreed to merge with internet company AOL in a deal worth an astonishing $350 billion."
"Legacy print media
companies are facing structural challenges from declining circulation
and low advertising rates"
REFLECTION: Time Warner has a tremendous influence on America and the world, it is a media giant. Time Warner : HBO, Warner bros TV, Cw Network, Looney Tunes, CNN, Cartoon Network, TIME magazine, Sports Illustrated, Entertainment Weekly, DC entertainment, Harry Potter, etc. TIME magazine has been facing challenges as it struggles to adapt to the world's hunger and interest in digital media. Their vast history of corporate transactions shows their urgency to figure out how to adapt in the changing world so they can uphold their power.
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